Wildcard Paper
If you have anything to do with the western industry or agriculture industry you have more than likely heard of the Wrangler National Finals Rodeo . The NFR is the grand season finale for the rodeo industry. During the first two weeks of every December cowboy hats, fur coats, turquoise jewelry, and gold buckles take over the Las Vegas strip. Most people outside of the western industry would seriously doubt the ability of a few retired rodeo cowboys to put together such an event. However, with the help of teams of people these retired cowboys put on the event of the year. The Public Relations strategy created by the Professional Rodeo Cowboys Association is very important. The Wrangler National Finals Rodeo is the most high-profile rodeo events in the World. The NFR is viewed on a global standpoint and can shape the global view of the Rodeo and western industry. One could claim that the Professional Rodeo Cowboy Assoc...